Outcrowd

Outcrowd as a studio

Outcrowd is one of the few teams in this pool where brand and graphic work make up a third of the book: UX/UI design leads at 40 percent, then branding at 20 percent, graphic design at 15 percent and web design at 15 percent. Founded 2016 with 10 to 49 people across Oakland Park, Florida and Kyiv, it works mostly for software and fintech companies at $50 - $99 / hr with a $5,000+ entry. Reviews describe logo concept rounds, a logo book, brand elevation and full product redesigns. Rating 4.9 across 78 Clutch reviews.

Who it fits

Hire Outcrowd when you are a software or fintech company that wants the same small team to shape both the identity and the product interface, and you want that at a boutique price. It is less suited to marketing-site-only briefs, since web design is only 15 percent of the work.

Strengths

• Branding plus graphic design at 35 percent of the mix, unusually high for a product-capable studio.
• Reviewers describe multiple logo concepts and a logo book, which points to a proper identity process.
• Boutique scale at 10 to 49 people, a $5,000+ minimum and a 4.9 across 78 Clutch reviews.

Watch-outs

• Software and fintech are 60 percent of the industry mix; consumer or lifestyle brands are not what the reviews show.
• A two-country team across Florida and Kyiv; confirm who leads creative on your project.

Evidence

• Service mix: UX/UI design 40 percent, branding 20 percent, graphic design 15 percent, web design 15 percent; design share 90 percent.
• A Clutch reviewer says the team "created multiple logo concepts, a logo book, and a high-fidelity widget mockup that illustrates the intended UI/UX".
• Rates $50 - $99 / hr; clients 50 percent mid-market, 40 percent startups, 10 percent enterprise.